Learn About Offline Attribution in Our Brand New Measurement Playbook

NinthDecimal is proud to share our hot-off-the-press Measurement Playbook, aimed to educate the ecosystem on how location data can help marketers measure advertising’s impact on real world behavior. The playbook guides the reader through the challenges marketers face with traditional attribution options and how the right location data can reveal true offline attribution insights. You’ll […]

ARF Interviews NinthDecimal President, David Staas in Sunny Cannes

David Staas, President at NinthDecimal was interviewed by Gayle Fuguitt, CEO and President, The Advertising Research Foundation at the Cannes Lions International Festival of Creativity 2016. Check out the full interview below: