Webinar Round-Up: Full-Funnel Attribution Success & Future of Television

Everything you missed, on-demand. OTT Marketing Cloud with Tru Optik You know NinthDecimal enables advanced TV advertising on linear… but did you know we have the same capabilities across OTT? Join tomorrow’s webinar to learn how you can activate today! You’ll learn: • The value of using location data to identify your best customers • […]

Announcing our Partnership with Affinity Solutions

We’re excited to announce our partnership with Affinity Solutions, a leading provider of purchase-driven marketing solutions. This partnership empowers retailers to create a link between store visits and actual purchases. Learn more here. To kick-off our partnership, we’re hosting a webinar on Thursday, June 22 at 1 pm EDT. Join to hear from attribution experts […]

9Dialogues: Featuring Ryan Kanterman

9Dialogues Provides an Inside Look at the NinthDecimal Culture and the Amazing People Behind Its Success In this installment of “9Dialogues”, we speak with Ryan Kanterman, VP of Measurement, about how he’s seen the company grow and why marketers are ready for more advanced forms of attribution. What is your role at NinthDecimal? I oversee NinthDecimal’s measurement […]

9Dialogues: Featuring Sable Mi

9Dialogues Provides an Inside Look at the NinthDecimal Culture and the Amazing People Behind Its Success In this installment of “9Dialogues”, we speak with Sable Mi, VP, Head of Research and Insights at NinthDecimal, and hear her thoughts on advertising and where the industry is heading. Can you share a bit about your career/background prior to […]

Trilia Partners With NinthDecimal to Give Top Brands Real-Time Access to Omni-Channel Measurement and Unique Audience Intelligence

SAN FRANCISCO — Sept. 8, 2016 — NinthDecimal, the leading omni-channel audience and measurement company, today announced a partnership with the media agency Trilia, which will receive real-time access to NinthDecimal’s unique audience insights and ROI measurement based on consumers’ physical-world behavior. Trilia clients can now leverage sophisticated audience targeting for direct and programmatic campaigns, […]

Programmatic Ad Buying Continues to Transform the Marketing Ecosystem as It Expands into Mobile Ad Campaigns

“The growing importance and availability of mobile audiences will make mobile programmatic buying a critical aspect of the marketing strategy for many brands.” Interested in learning more? Check out NinthDecimal’s president, David Staas’ programmatic byline published in MediaPost’s Real Time Daily, Why Mobile Programmatic Will Become An Advertising Necessity.

2016 Predictions: Attribution, Omnichannel Onboarding, Disruption of TV and Mobile Programmatic

In early March, Mike spoke with StreetFight about data and his 2016 predictions. Data will be the key to our industry evolution especially with attribution, omni-channel on boarding, disruption of TV ad buying & mobile programmatic. View the full article here.