NinthDecimal Selected as an AlwaysOn Global 250 Winner For Second Year

The Leading Mobile Audience Intelligence Company Is Recognized for Being One of the Most Promising Private Companies in the Global Internet-Based Sectors

SAN FRANCISCO — July 23, 2014 — NinthDecimal (formerly JiWire), the leading mobile audience intelligence company, was selected as a winner of the AlwaysOn Global 250 award for the second year in a row. Inclusion in the AlwaysOn Global 250 signifies leadership amongst its peers and game-changing approaches and technologies that are likely to disrupt existing markets and entrenched players in the Global Silicon Valley. NinthDecimal was specially selected by the AlwaysOn editorial team and industry experts spanning the globe based on a set of five criteria: innovation, market potential, commercialization, stakeholder value, and media buzz.

Consumers are now “mobile first” when it comes to digital content, presenting marketers with tremendous new opportunities to engage their audience and build deeper insights about their customers. NinthDecimal uniquely delivers these opportunities by building the most comprehensive understanding of people by connecting their digital and physical lives. Over the last few years, NinthDecimal’s business has evolved to become the leading mobile audience intelligence platform. By leveraging its proprietary technology and robust data from over one billion devices, NinthDecimal provides the audience scale to significantly move the needle for clients in mobile and across digital. NinthDecimal has been an innovator in the evolving mobile advertising market since 2003, and continues to develop game-changing offerings like its Datalogix and its recent partnership with TubeMogul offering the industry the first targeted mobile video solution.

“NinthDecimal continues to evolve the mobile ecosystem with our audience intelligence and forward thinking solutions, and we are honored to be recognized again by AlwaysOn,” said NinthDecimal President David Staas. “By providing marketers with a comprehensive understanding of consumers across their physical and digital lives, we enable brands to embrace the full potential of the growing mobile opportunity.”

“The Global Silicon Valley is responding to shifting user patterns, as the desktop gives way to mobile devices. Business users are demanding seamless anytime, anywhere access their information—while consumers continue to ride the bleeding edge, creating and using the most powerful media applications technology has to offer,” said Tony Perkins, founder and editor of AlwaysOn.”

NinthDecimal will be honored at the AlwaysOn’s 12th annual Innovation Summit & Global 250 award dinner at the Computer History Museum on July 29 – 30, 2014.


About NinthDecimal

NinthDecimal (formerly JiWire) is the leading mobile audience intelligence company enabling brands to engage with the right audience, at the right time. Fortune 500 companies and marquee brands, like, Samsung, Gap, Best Buy, Microsoft and Volkswagen, use NinthDecimal’s precise audience intelligence platform and sophisticated campaign analytics to drive optimal brand experiences and unprecedented campaign ROI. By combining online and offline data sources, NinthDecimal provides the most comprehensive understanding of audiences by connecting their digital and physical worlds. Its mobile targeting approach delivers 4X higher performance than alternative approaches, and its Location Conversion Index® is the mobile industry’s most accurate ROI metric that measures the increase of in-store visits directly attributed to mobile ad campaigns.

NinthDecimal is headquartered in San Francisco and has offices in New York City, Chicago and Silicon Valley. Follow us on Twitter (@NinthDecimal), LinkedIn and Facebook. Learn more at


About AlwaysOn

AlwaysOn is the leading business media brand connecting and informing the entrepreneurial community in the Global Silicon Valley. Founded by Red Herring founding editor, Tony Perkins in 2003, AlwaysOn’s mission is to continue to lead the industry by empowering its readers, event participants, sponsors, bloggers, and advertisers like no other media brand.


Media Contacts:

Kimberly Breslin
[email protected]

Brigit Valencia
BOCA Communications
[email protected]