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NinthDecimal joins InMarket to create the
definitive leader in real-time, data-driven marketing
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In partnership with Kraft Analytics Group, EMI is helping address how likely NFL fans will return to stadiums this season.
ECONOMIC RECOVERY USE CASE:
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Localogy Leaders
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Senior Analyst Mike Boland & NinthDecimal President David Staas discuss the evolving location data landscape

Download research and analysis of foot traffic correlated to COVID-19 key events and announcements
Navigating the Impact of COVID-19
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working together to help marketers optimize their TV marketing budgets in the most effective way possible
&
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of Their Digital Marketing Efforts
Help Brands Measure the Full Impact
NinthDecimal Partners with Roku®️ to

powered by
NinthDecimal joins InMarket to create the definitive leader in real-time, data-driven marketing
Read Announcement ❯



In partnership with Kraft Analytics Group, EMI is helping address how likely NFL fans will return to stadiums this season.
ECONOMIC RECOVERY USE CASE:
DOWNLOAD THE REPORT
Localogy Leaders
Listen Now
Senior Analyst Mike Boland & NinthDecimal President David Staas discuss the evolving location data landscape

Download research and analysis of foot traffic correlated to COVID-19 key events and announcements
Navigating the Impact of COVID-19
Learn More


working together to help marketers optimize their TV marketing budgets in the most effective way possible
&
Read More
Learn More ❯
of Their Digital Marketing Efforts
Help Brands Measure the Full Impact
NinthDecimal Partners with Roku®️ to

Vanity Metrics


The most advanced understanding of what drives marketing performance #BanVanityMetrics
NinthDecimal introduces the industry’s first multi-touch attribution solution for foot traffic measurement ❯

Embracing Outcome-based Measurement for Growth
NinthDecimal chimes in on vanity metrics and demand for outcome-based measurement ❯


Measuring Basketball's March Madness
Find out what consumer trends were revealed around OTT consumption and what it told us about how and when people watched March Madness >>>

Empowering marketers with the most comprehensive understanding of consumers by connecting their digital & physical lives
Learn HowIn the News


How Data Is Poised to Significantly Transform Local Marketing
Data is at the front and center of our industry conversations, and this is the year where brands truly realize and embrace […]
Press Releases
JiWire Reveals Mobile Audience Trends About the Connected Shopper, Device Adoption and Public Wi-Fi Usage in its Q4 Mobile Audience Insights Report
80% of mobile consumers are influenced by the availability of in-store Wi-Fi when deciding where to shop.
JiWire, the […]
JiWire Receives Frost & Sullivan Award for Its Unique and Market-Leading Location-Powered Mobile Advertising Solution
JiWire’s Location Graph enables enhanced mobile audience targeting and end-to-end services that make JiWire the vendor […]
JiWire Partners with AWG to Offer Complimentary Ad-Supported Wi-Fi to Meet Consumer Demand
Free Wi-Fi accounts for 81 percent of public internet connections.
In the U.S., Internet access via public Wi-Fi networks […]
JiWire Appoints Michael Fordyce as CEO
Former AT&T Interactive executive brings strong background in location based marketing.
The leading mobile location […]
JiWire Uncovers New Findings in Mobile Shopping and Wi-Fi Connectivity in its Q3 Mobile Audience Insights Report
Eighty-five percent of on-the-go shoppers use their mobile device while in-store.
JiWire, the leading mobile location […]
Blog
TiVo Research Used NinthDecimal Data for Q2 State of TV Report
TiVo Research released its quarterly Q2 State of TV Report, which tracks time-shifting using TiVo's Media TRAnalytics data […]
NinthDecimal and Nielsen Catalina Solutions Give a Reason to Love Hump Day
On Wednesday, 9/28/16, NinthDecimal hosted its 3rd annual AdWeek soirée at the Haven Rooftop at the Sanctuary Hotel, co-sponsored […]
Busting the Myths of Location-Based Measurement
Offline Attribution in the World of Digital
The ecommerce world has a host of data available for marketers to gauge success […]
NinthDecimal University Makes the Grade at Kepler Group
On Friday, 9/9/16, NinthDecimal held its first ever NinthDecimal University Orientation at Kepler Group. “Professor” […]
Learn About Offline Attribution in Our Brand New Measurement Playbook
NinthDecimal is proud to share our hot-off-the-press Measurement Playbook, aimed to educate the ecosystem on how location […]
ARF Interviews NinthDecimal President, David Staas in Sunny Cannes
David Staas, President at NinthDecimal was interviewed by Gayle Fuguitt, CEO and President, The Advertising Research Foundation […]
Earning Its Third Major Industry Accolade of 2016 NinthDecimal Makes the Inc. 5000 List for the Second Consecutive Year
It’s with great pride that we announce, for the second consecutive year, NinthDecimal has earned a spot on Inc.’s […]
Announcing our New Partnership with Qualia
We're thrilled to announce our partnership with Qualia Media, the leading SaaS-based cross-device marketing technology platform […]
Location Data the Key to Cross-Channel Attribution
As cross-channel advertising becomes more sophisticated, the need for cross-channel attribution and measurement has increased. […]
Under the Hood Series: The Cleanliness of Context
This is the third article in our ongoing series “Under the Hood”, where we explore how the mobile location data ecosystem […]
Who Stands to Gain from the Sports Authority Closures?
Interested how mobile location data can accurately predict retail foot traffic? We analyzed the retailers that may benefit […]
What Does #PokemonGO Mean for Location Data?
AdExchanger's Allison Schiff spoke with our president, David Staas, to discuss the impact of Pokémon Go on location […]
Mobile Beyond the Screen: A Panel Discussion
“How many of you have ever accidentally left your phone at home?” asked Sable Mi, Head of Research and Analytics at NinthDecimal. […]
NinthDecimal Joins The Network Advertising Initiative
We're thrilled to announce NinthDecimal as the newest member of the Network Advertising Initiative (NAI). The NAI is a non-profit, […]
Download Now: Full Sports Authority Insights
After almost 30 years in business, Sports Authority has filed for bankruptcy and is shuttering its doors come August, […]
Events

LiveRamp Partner Webinar
If COVID-19 has proven anything to advertisers, it’s that driving smarter, effective, and efficient marketing is more important […]

International CES 2021
Proving ground for innovators and breakthrough technologies for 50 years — the global stage where next-generation innovations […]