JiWire Reveals Mobile Audience Trends About the Connected Shopper, Device Adoption and Public Wi-Fi Usage in its Q4 Mobile Audience Insights Report

80% of mobile consumers are influenced by the availability of in-store Wi-Fi when deciding where to shop. JiWire, the leading location-powered mobile advertising and data platform, announced the findings of its Q4 Mobile Audience Insights Report today. This quarter’s report examines leading consumer trends such as location and mobile shopping trends, connected device adoption, as […]

JiWire Receives Frost & Sullivan Award for Its Unique and Market-Leading Location-Powered Mobile Advertising Solution

JiWire’s Location Graph enables enhanced mobile audience targeting and end-to-end services that make JiWire the vendor of choice for targeted mobile advertising in the United States Based on its recent analysis of the mobile advertising market, Frost & Sullivan recognizes JiWire, Inc. with the 2012 North American Frost & Sullivan New Product Innovation Award for […]

JiWire Partners with AWG to Offer Complimentary Ad-Supported Wi-Fi to Meet Consumer Demand

Free Wi-Fi accounts for 81 percent of public internet connections. In the U.S., Internet access via public Wi-Fi networks has become widely available and largely free of charge, with over 81 percent of all public Wi-Fi hotspots offering free connections as an alternative to paid, according to recent data from the Mobile Insights report issued […]

JiWire Appoints Michael Fordyce as CEO

Former AT&T Interactive executive brings strong background in location based marketing. The leading mobile location advertising company, today announced that it has appointed Michael Fordyce as the company’s new CEO and member of the Board of Directors. Fordyce’s experience in local and mobile advertising gives him the industry expertise to accelerate JiWire’s growth as the […]

JiWire Uncovers New Findings in Mobile Shopping and Wi-Fi Connectivity in its Q3 Mobile Audience Insights Report

Eighty-five percent of on-the-go shoppers use their mobile device while in-store. JiWire, the leading mobile location advertising company, announced its Q3 Mobile Audience Insights Report today. This quarter’s report examines consumers’ increased comfort of purchasing on their mobile devices, which will be key this holiday season, along with the continued growth in free Wi-Fi and […]