Insights Report Shows Eleven-Fold Surge in Average Impressions Purchased Per Mobile Programmatic Campaign SAN FRANCISCO — July 23, 2015 — NinthDecimal, the leading mobile audience intelligence company, today announced the results of its latest report on mobile programmatic advertising, which reveals that more advertisers are taking advantage of the opportunity to target specific mobile audience […]
The Leading Mobile Audience Intelligence Company Is Recognized for Being One of the Most Promising Private Companies in the Global Internet-Based Sectors SAN FRANCISCO — July 16, 2015 — NinthDecimal, the leading mobile audience intelligence company, was selected as a winner of the AlwaysOn Global 250 award for the third year in a row. Inclusion […]
Mobile Continues to Transform Consumers’ Path-to-Purchase with Moblie Ads Resulting in a 57% Lift in Store Visits SAN FRANCISCO — June 8, 2015 — NinthDecimal, the leading mobile audience intelligence company, today released its “Mobile Audience Insights Report,” which reveals how mobile is increasingly influencing all stages along the consumers’ path-to-purchase. The research examines how […]
LCI® Offline Attribution Platform Provides Verified Partners With Unique Visibility Into How Advertising Impacts Physical-World Conversion SAN FRANCISCO — April 1, 2015 — NinthDecimal, the leading mobile audience intelligence company, today announced the launch of its LCI® Verified Partner Program. This program enables brands, agencies, publishers and advertising networks to leverage the industry’s leading offline attribution […]
Joint Solution Provides Offline Attribution and Actionable Insights to Accurately Measure Marketing ROI SAN FRANCISCO — March 30, 2015 — ZenithOptimedia, the ROI agency, and NinthDecimal, the leading mobile audience intelligence company, have partnered to introduce a new standard of omni-channel measurement and audience insights for ZenithOptimedia clients. The partnership introduces offline attribution as a […]
70% of CPG Shoppers Tried a New Brand or Product as a Result of Seeing a Mobile Ad, a 49% Increase Over 2013 SAN FRANCISCO — Jan 22, 2015 — NinthDecimal, the leading mobile audience intelligence company, today released its consumer packaged goods (CPG) “Mobile Audience Insights Report,” which reveals how mobile is increasingly influencing […]
The Leading Mobile Audience Intelligence Company Is Recognized for Creating New Opportunities in the Rapidly Expanding Mobile Ecosystem SAN FRANCISCO —October 31, 2014 — NinthDecimal, the leading mobile audience intelligence company, today announced that it has again been chosen by AlwaysOn as one of the OnMobile Top 100 Private Companies, following recognition as an AlwaysOn […]
Mobile Leader Continues to Accelerate Momentum With Hire of Digital Media Veteran SAN FRANCISCO —October 23, 2014 — NinthDecimal, the leading mobile audience intelligence company, today announced that Silicon Valley finance and digital media veteran Jeff Stephens has joined the company as chief financial officer. With more than 20 years of experience as a financial […]
Learn from Industry Experts How Marketers Are Leveraging Mobile Audience Intelligence to Uniquely Engage Their Audiences in a Multi-Screen World SAN FRANCISCO —September 24, 2014 — NinthDecimal, the leading mobile audience intelligence company, today announced its participation in several thought leader panels during Advertising Week NYC focusing on mobile intelligence, personal engagement and maximizing campaign […]
Smartphone Usage as a Research Tool Increased by 110%, With 73% of Consumers Engaging With Ads Prior to Shopping SAN FRANCISCO, CA — September 17, 2014 —NinthDecimal (formerly JiWire), the leading mobile audience intelligence company, today released its quarterly “Mobile Audience Insights Report,” which focuses on the retail industry and examines how mobile is increasingly influencing […]
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