Affinity Solutions and NinthDecimal Combine Location and Purchase Data to Deliver End-to-End Closed-Loop Measurement Solution

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NEW YORK and SAN FRANCISCO — June 20, 2017 — Affinity Solutions, a leading provider of purchase-driven marketing solutions and NinthDecimal, the marketing platform powered by location, today announced a partnership that gives retail brands the ability to identify actual foot traffic and purchase behaviors generated from media campaigns. With full funnel visibility into customer […]

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NinthDecimal Audience Intelligence Fuels RaceTrac’s ‘Drive-to-Store’ Mobile Ad Campaign to Reach New and Existing Customers

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SAN FRANCISCO — June 12, 2017 — NinthDecimal, the marketing platform powered by location data, today released a study that directly links audience intelligence from its proprietary Location Graph™ platform to a quantifiable incremental lift in visitors for RaceTrac, operator and owner of more than 450 convenience stores in the south. Using physical-world behavioral data […]

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NinthDecimal Adds Media Innovator to Its Board of Directors to Capitalize on Surging Demand for Omni Channel Marketing Solutions

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SAN FRANCISCO — April. 18, 2017 — NinthDecimal, the marketing platform powered by location data, today announced it has appointed Manish Bhatia, one of the media industry’s leading executives, to its board of directors. Bhatia brings one of the most successful industry track records of identifying, building and managing successful digital data businesses globally with […]

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NinthDecimal Introduces First Complete Cross-Device Native Ad Solution

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SAN FRANCISCO — April 12, 2017 — NinthDecimal, the marketing platform powered by location data, today announced the release of the first native ad solution to combine Location Graph™ audiences and Location Conversion Index® into a single offering for marketers. NinthDecimal native ads, available across mobile web, mobile app and desktop, deliver relevant and engaging […]

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AdColony and NinthDecimal Enter Strategic Partnership that Marries Industry-Leading Mobile Video and Location Intelligence

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SAN FRANCISCO & LOS ANGELES — Mar. 23, 2017 — NinthDecimal, the leading marketing platform powered by location data, and AdColony, one of the largest independent mobile advertising platforms in the world – 2nd only to Google within the top 1,000 apps – today announced a deep strategic partnership that will bolster both companies’ offerings […]

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NinthDecimal Achieves Profitability in 2016 Driven by Growth in Audience Data and Measurement Businesses

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SAN FRANCISCO — Mar. 8, 2017 — NinthDecimal, the marketing platform powered by location data, today announced it reached profitability in the fourth quarter of 2016 driven by increasing demand for its data and measurement lines of business. The two business lines combined for an average 200 percent increase in year-over-year revenues. The accelerated growth […]

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NinthDecimal and Acxiom Team Up to Unlock the Full Marketing Potential of Location Data

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SAN FRANCISCO — Jan. 24, 2017 — NinthDecimal, the marketing platform powered by location data, today announced a comprehensive data integration agreement with Acxiom® (NASDAQ: ACXM) that will activate its audience intelligence to offer marketers people-centric marketing solutions that span the entire campaign cycle including planning, targeting and measurement. By joining Acxiom’s select group of […]

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Trilia Partners With NinthDecimal to Give Top Brands Real-Time Access to Omni-Channel Measurement and Unique Audience Intelligence

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SAN FRANCISCO — Sept. 8, 2016 — NinthDecimal, the leading omni-channel audience and measurement company, today announced a partnership with the media agency Trilia, which will receive real-time access to NinthDecimal’s unique audience insights and ROI measurement based on consumers’ physical-world behavior. Trilia clients can now leverage sophisticated audience targeting for direct and programmatic campaigns, […]

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Qualia and NinthDecimal Partner to Deliver Location Based Cross-Device Data Solutions at Scale

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NEW YORK, NY – (Marketwired – July 26, 2016) – Qualia Media, the leading SaaS-based cross-device marketing technology platform that targets audiences based on multiple “consumer intent” signals and provides integrated device-based attribution announces its partnership with NinthDecimal — the leading omni-channel audience and measurement company. The partnership will deliver the industry’s only solution of […]

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NinthDecimal Study Predicts Which Stores Will Benefit Most From Sports Authority Closing

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SAN FRANCISCO, CA – (Marketwired – Jul 18, 2016) – NinthDecimal, the leading omni-channel audience and measurement company, released a new study that reveals exactly which stores have the greatest opportunity to pick up customers from Sports Authority after it closes its doors for good. Based on NinthDecimal’s analysis of trillions of data points on […]

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