comScore Validates NinthDecimal’s Location and Visit Metrics

SAN FRANCISCO — Oct. 9, 2018 — NinthDecimal, the leading omni-channel marketing platform, today announced that its visit metrics and location data have been validated by comScore. Completion of comScore’s multi-faceted review process validates the accuracy and aptness of NinthDecimal’s location data, as well as its data hygiene practices. “It’s increasingly important for advertisers to […]

Pinterest Selects NinthDecimal As Offline Attribution Measurement Partner

SAN FRANCISCO — Oct. 1, 2018 — NinthDecimal, the leading omni-channel marketing platform, today announced that Pinterest has chosen NinthDecimal as its offline attribution measurement partner. As a part of the Pinterest Marketing Program, NinthDecimal’s offline attribution product, Location Conversion Index®️ (LCI®️), will quantify the value that the Pinterest ad platform has on driving foot […]

Branded Cities and NinthDecimal Integrate Out-of-Home and Mobile Advertising for Cross-Channel Brand Engagement

NEW YORK, SAN FRANCISCO AND TORONTO — July 25, 2018 — Branded Cities (BC) and NinthDecimal today announced a partnership […]

NinthDecimal Launches New Measurement Dashboard For Advanced Marketing Optimization

SAN FRANCISCO — May 22, 2018 — NinthDecimal, the leading omni-channel marketing platform powering real-world conversions for brands, today announced a major enhancement to its measurement platform with the addition of Visit Metrics.

NinthDecimal’s Omni-Channel Marketing Platform Generates More Than 100 Percent Annual Revenue Growth for the Third Consecutive Year

SAN FRANCISCO — March 15, 2018 — NinthDecimal, the leading omni-channel marketing platform powering real-world conversions for brands, today announced more than 100 percent annual revenue growth across its marketing platform in 2017.

NinthDecimal Launches Industry’s First Website-to-Store Attribution Solution

SAN FRANCISCO — Nov. 15, 2017 — NinthDecimal, the leading marketing platform powered by location data, today announced it has expanded its offline attribution platform, Location Conversion Index® (LCI®), to measure website effectiveness. As the industry’s first website-to-store attribution offering, the new Website LCI® helps marketers further connect their digital assets to offline sales, and […]

NinthDecimal Acquires MoLOGIQ to Propel the Development of Location Intelligence Solutions

SAN FRANCISCO, CA – Jun 29, 2017 – NinthDecimal, the leading marketing platform powered by location data, today announced that it has acquired MoLOGIQ, Inc., an innovative mobile audience platform. The acquisition will accelerate NinthDecimal’s data initiatives as it continues to address the growing business needs of its customers and partners. To that end, the […]

Affinity Solutions and NinthDecimal Combine Location and Purchase Data to Deliver End-to-End Closed-Loop Measurement Solution

NEW YORK and SAN FRANCISCO — June 20, 2017 — Affinity Solutions, a leading provider of purchase-driven marketing solutions and NinthDecimal, the marketing platform powered by location, today announced a partnership that gives retail brands the ability to identify actual foot traffic and purchase behaviors generated from media campaigns. With full funnel visibility into customer […]

NinthDecimal Audience Intelligence Fuels RaceTrac’s ‘Drive-to-Store’ Mobile Ad Campaign to Reach New and Existing Customers

SAN FRANCISCO — June 12, 2017 — NinthDecimal, the marketing platform powered by location data, today released a study that directly links audience intelligence from its proprietary Location Graph™ platform to a quantifiable incremental lift in visitors for RaceTrac, operator and owner of more than 450 convenience stores in the south. Using physical-world behavioral data […]

NinthDecimal Adds Media Innovator to Its Board of Directors to Capitalize on Surging Demand for Omni Channel Marketing Solutions

SAN FRANCISCO — April. 18, 2017 — NinthDecimal, the marketing platform powered by location data, today announced it has appointed Manish Bhatia, one of the media industry’s leading executives, to its board of directors. Bhatia brings one of the most successful industry track records of identifying, building and managing successful digital data businesses globally with […]