Entries by NinthDecimal Marketing

comScore Validates NinthDecimal’s Location and Visit Metrics

SAN FRANCISCO — Oct. 9, 2018 — NinthDecimal, the leading omni-channel marketing platform, today announced that its visit metrics and location data have been validated by comScore. Completion of comScore’s multi-faceted review process validates the accuracy and aptness of NinthDecimal’s location data, as well as its data hygiene practices. “It’s increasingly important for advertisers to […]

Pinterest Selects NinthDecimal As Offline Attribution Measurement Partner

SAN FRANCISCO — Oct. 1, 2018 — NinthDecimal, the leading omni-channel marketing platform, today announced that Pinterest has chosen NinthDecimal as its offline attribution measurement partner. As a part of the Pinterest Marketing Program, NinthDecimal’s offline attribution product, Location Conversion Index®️ (LCI®️), will quantify the value that the Pinterest ad platform has on driving foot […]

9D Audience Segment Availability Gets clypd

NinthDecimal’s location-based audience segments are now available on aiTV, a Lotame solution integrated with clypd, allowing for optimization of marketing spend on linear TV. Marketers can now leverage the same targets they use in mobile, display and video to reach their target audience on the big screen across more than 50 national cable networks and […]

NinthDecimal Joins the NAI Board of Directors

At NinthDecimal, we’ve always been committed to the highest standards in privacy. In fact, we helped establish privacy guidelines in 2011 that are widely adopted by the mobile ecosystem today. What’s more, NinthDecimal has been implementing Privacy by Design as a standard way of building products since we launched Location Graph seven years ago. In […]