9D Audience Segment Availability Gets clypd

NinthDecimal Audiences Gets clypd

NinthDecimal’s location-based audience segments are now available on aiTV, a Lotame solution integrated with clypd, allowing for optimization of marketing spend on linear TV. Marketers can now leverage the same targets they use in mobile, display and video to reach their target audience on the big screen across more than 50 national cable networks and broadcasters.

This partnership perfectly aligns with NinthDecimal’s mission to empower TV advertising sales organizations to exceed KPI goals through advanced data and unique ad solutions. Media companies or brands using the clypd platform can choose to activate NinthDecimal for data-driven planning and purchasing of Linear TV advertising.