Last week, NinthDecimal joined over 1,500 industry professionals at the Programmatic I/O conference hosted by AdExchanger in New York. For two full days, executives and marketers from top brands, agencies, and publishers gathered to explore the latest trends in digital marketing and advertising technology. The NinthDecimal team was in full force both days starting with a presentation from our CRO, Brian Slitt, the first morning. During his presentation, Brian discussed several key topics surrounding omni-channel consumer behavior and the different ways marketers can reach customers through location and CRM data. If you missed the presentation, check it out on YouTube here!
At the NinthDecimal booth, attendees had the opportunity to hear how NinthDecimal is driving omni-channel strategies for some of the largest U.S. brands and agencies. Interaction at the booth led to some great conversations which helped spark new relationships and strengthen existing ones.
Overall, the Programmatic I/O held up to its reputation of being one of the best conferences to learn what’s happening in the world of programmatic advertising from the most influential companies and brightest minds in the space. Thank you to everyone who attended Brian’s presentation and visited our booth to learn how marketers are leveraging NinthDecimal’s suite of solutions to achieve omni-channel marketing success.