Thanksgiving Day sales up
the ante to drive store visits

Retailers saw 87% more shoppers per hour
on Thanksgiving Day vs a standard Thursday


Empowering marketers with the
most comprehensive understanding
of consumers by connecting
their digital & physical lives


Engage the most precise
audiences built from the
signals that matter




CRM Data


Measure your mobile
ROI down to the
point of purchase


Uncover insights to
understand your consumers’
new path-to-purchase

The Leading Precise Audience Intelligence Platform

 Media Buzz

comScore Launches Authorized Tagging Partners Program for vCE Mobile

comScore  – November 20, 2014

NinthDecimal becomes one of comScore’s first mobile authorized tagging partners, helping to enable and expand accurate and holistic measurement of mobile campaign performance.

Read More ➤

How to Reach Mobile Shoppers on Black Friday and Cyber Monday

Verizon Solutions LAB – November 9, 2014

“Targeted mobile ads can be huge for sales: Toyota, partnered with NinthDecimal in a recent test and found that targeted ads increased dealer foot traffic by 45 percent…”

Read More ➤

People on the Move by Staff

San Francisco Business Times – November 7, 2014

“At NinthDecimal, Stephens will be responsible for finance, accounting and human resources as the company enters a new phase of growth as the leader in mobile audience intelligence….”

Read More ➤

Mobile Now Plays a Vital Role in Online and In-Store Purchases

Mobile Marketing Watch – October 23, 2014

“For companies striving to advance their marketing in the digital age, identifying the ever-changing role that mobile plays in conversions is essential. In an effort to help retailers gauge the importance of mobile in their world, NinthDecimal recently released their Q2 Mobile Audience Insights report, revealing consumers’ mobile shopping behaviors within the retail industry…”

Read More ➤

Mobile Affects Purchases Way Before the Store

eMarketer – September 29, 2014

“Thanks to mobile devices, consumers now start researching retail products way before they step into a store to buy, according to a June 2014 study by Ninth Decimal…”

Read More ➤

 Research & Insights

QSR & Casual Dining Research: Q4 2013 Mobile Audience Insights Report

Our Q4 research report focuses on understanding how mobile is impacting consumers’ path-to-purchase behaviors specifically for QSR (quick service restaurants) & Casual Dining establishments.

CPG Research & Purchase Behaviors: Q3 2013 Mobile Audience Insights Report

Our Q3 report focuses on understanding how mobile has become a critical tool for CPG brands in the consumer path to purchase.

Retail Research & Purchase Behaviors: Q2 2013 Mobile Audience Insights Report

Our Q2 report focuses on understanding how mobile is transforming consumer behaviors with respect to the retail industries.


2014 iMedia Agency Summit:
The Agency Redefined

Discuss the latest tools and strategies
for agencies to find the right balance
between experience and experimentation.

December 7-10, 2014
Bonita Springs, FL

Register Now »


Stay tuned for more info
on NinthDecimal's participation

January 6-9, 2015
Las Vegas, NV


NinthDecimal will co-host a full day event
with Mondalez International, including a
cocktail reception & VIP dinner.
Stay tuned for more information

March 13, 2015
Austin, TX

Videos & Webinars

LSA: Enabling SMBs to Drive Local Leads via Mobile Audiences and GeoFencing

Learn strategies SMBs can leverage the growth in mobile usage to drive leads.

iab thumb-video
IAB Webinar Series:
Measuring Mobile Success for Agencies & Brands

This session gives advertisers techniques for leveraging mobile measurement in their cross-channel strategies.

LSA |14: Measuring Real World
Results from Mobile Ads

NinthDecimal's Keith Kilpatrick and panel discuss mobile devices bridging the gap between online and offline.

BigDataSV 2014

NinthDecimal's VP of Engineering, Lenny Blyukher, interviewed on The Cube Silicon Angle with host John Furrier

Watch Now »


“One of the most accurate audience segment and profiling data sets in the industry.”

Frost & Sullivan, 2013